WDCC 2025 | 12 Perspectives on "Computability of Creativity"

Design Without Boundaries, Everlasting

From September 25 to 28, 2025, the World Design Cities Conference (WDCC2025) will be held in Shanghai. Tezign Technology presented the exhibition area 'The Computability of Creativity: Design Artificial Intelligence', showcasing how artificial intelligence empowers design creativity. During the concurrent 'Smart Design Forum', Tezign founder Dr. Fan Ling shared 12 core insights on the development of design artificial intelligence.

Core Insight: Design Artificial Intelligence 2.0

Dr. Fan proposed that design artificial intelligence has entered the 2.0 stage, characterized by 'application-oriented' (90% application vs 10% R&D) and 'promoting research through application'. AI should serve designers rather than replace them; it is no longer just a subject label hanging on the wall, but a horizontal capability laid out like a carpet, empowering various industries.

Simulation: A New Paradigm for Solving Complex Problems

For the 'Wicked Problems' in social sciences, generative agents provide the best solution—simulation. Tezign's atypica.AI demonstrated how simulating consumer behavior can reduce market research costs by 100 times, increase speed by 100 times, and expand the coverage group by 100 times.

Honor Moment

With advanced practices in the field of content artificial intelligence, atypica.AI was selected as one of the 'Top Ten Fashion New Products' at WDCC 2025 and ranked in the TOP100 of the 'Shanghai Design 100+' global competition, highlighting the sustainable development practices of design at the foundational level of technological innovation industries.