Systematic Summaries of Practice & Research

The Brand Marketing 3K Content Growth Guide

From 2022 to 2025, China's KOL/KOC marketing market has undergone profound changes from rapid growth to structural adjustment. The contradiction between the surge in content demand and the scarcity of high-quality creativity is a common 'capacity bottleneck' faced by brands. The emergence of AIGC technology provides a revolutionary idea to solve this problem. AIGC technology improves content creation efficiency by 3-5 times through a 'human-machine collaboration' model.